Atari teams up with software pirates

[deadrats]

http://www.tomsguide.com/us/Social-Gaming-Casual-Gaming-Atari-Games-Online,news-8121.html

In an interview with Edge Magazine posted Friday, Atari's executive vice president of online and mobile Tom Kozik said that the company doesn't plan to legally attack websites hosting illegal copies of its Atari Games Online (GO) titles. Instead, the company wants to integrate these sites into its affiliate program, offering chunks of the revenue pie instead of legal woes.

this is very forward thinking of them, i just wonder how it will play out and what benefit it brings Atari.

[yoda313]

I can see what the benefits would be. You would add a previously established distribution point to your network- no extra work to set it up. People were already going there to get atari stuff. Of course paying for it would obviously throw some people to other illegal sites. But it would be a way to hook more people back in the fold.