OPPO Digital unveils new upconverting DVD player

[BJ_M]

HD Enthusiasts Applaud New OPPO DVD Player with HDMI and Up-Conversion for HDTVs

Combining performance and value, new OPPO DV-970HD upconverts standard DVDs to HD quality

MOUNTAIN VIEW, CALIF. May 31, 2006 – OPPO Digital, Inc., an innovative consumer electronics manufacturer, today announced its new DV-970HD DVD player with HDMI and high definition up-conversion for HDTVs and projectors. The DV-970HD is available from OPPO Digital (www.oppodigital.com) and OPPO authorized resellers for $149.00.

OPPO Digital’s DV-970HD was developed following the success of the OPDV971H, the award-winning upconverting DVD player which scored the highest against hundreds of brands and models in independent DVD player benchmark tests. With experience garnered from the OPDV971H and insightful input from the A/V enthusiast community, OPPO packs the DV-970HD with high performance and enthusiast grade features, all at an incredible value.

Today’s traditional DVDs and DVD players are intended for low resolution, standard definition televisions. The DV-970HD, designed for every HDTV owner, up-converts standard DVD to high-definition signal, producing clearer, smoother, and crisper video on HDTV and projectors. Its HDMI output ensures a pure, straight digital path for video and audio. In addition to its up-conversion feature, the DV-970HD can output a native 480i/576i resolution over HDMI, making it an incredible digital transport for use with high-end video processors or scalers.

Featuring a stylish, slim, and modern design, the DV-970HD includes an integrated 4-in-1 flash memory card reader to allow viewers to enjoy their digital pictures and videos on their TV. It also offers a USB interface for expanded connectivity.

“HDTVs and projectors are now hitting the mainstream and what all consumers are learning, is that their standard DVD players aren’t going to provide the necessary video resolution to truly enjoy their HD experience,” said Nathaniel Plain, Manager of Technical Service at OPPO Digital and a fellow videophile. “With all of the attention on which standard will become pervasive for next generation HD DVDs, OPPO is providing an immediate solution which allows consumers to enjoy their existing DVD library in HD quality video.”

The DV-970HD is one of the most versatile players on the market, providing support for DVD-Video, DVD-Audio, Super Audio CD (SACD), DVD+/-RW and CD-R/RW. It is also compatible with Certified DivX, Xvid, Audio CD, HDCD, Kodak Picture CD, WMA and other digital audio and video media formats. The DV-970HD supports NTSC or PAL disc and television systems. As video is only part of the equation, the DV-970HD also features excellent audio with Dolby Digital surround sound and Pro Logic II decoding. A high-quality certified HDMI cable with gold-plated connectors is included, adding even more value to the already feature-packed product.

About OPPO Digital, Inc.
Based in the heart of Silicon Valley, OPPO Digital, Inc., manufactures and markets digital electronics that deliver style, innovation, value, and performance to A/V enthusiasts and savvy consumers. The company's leading R&D, high-performance products, and strong customer focus distinguish it from traditional consumer-electronics brands.

More information can be found online at www.oppodigital.com.

[akrako1]

don't HDTV's automatically upconvert if given a SD signal? If so, then which upconverting is better, that done by the TV or the DVD Player?

[FulciLives]

Unfortunately I read this on the OPPO DIGITAL website:

The OPDV971H features video processing with "DCDi by Faroudja" technology and video chipset by Genesis/Faroudja; the DV-970HD uses a different chipset and technology for video de-interlacing and up-conversion. While both player produce excellent picture quality and the difference is subtle, the "DCDi by Faroudja" technology is able to handle some tricky video contents. On very large TV or projector screens, the difference could be noticed by experts or videophiles. When benchmarked with contents designed to test video performance, the OPDV971H will score higher than the DV-970HD.

I always thought the DCDi by Faroudja is what made the OPPO the OPPO ... not sure I want an OPPO without the Faroudja DCDi chipset.

- John "FulciLives" Coleman

[swiego]

Exactly. This is a fabulous transport to a DVDO scaler, however I don't see much that would make it something a 971 owner would otherwise want to upgrade to?

[BJ_M]

it is not an upgrade - it is a cheaper player if you notice