I was in K-mart, and saw a stack of grayish boxes at the corner. They turn out to be a bunch of Zune in their boxes.

They are no other way to descibe this. The box looks dull, the display looks dull. even the unit looks dull. Even cheap Shampo look more apealing than Zune.

Zune need to be hip to steal any ipod market, and ipod has dominated design, just check out the ibox, idog, iclock, icup, iunderwear.....